The AdSense Formula for Making Money

By Eric Giguere

I often get asked what the secret is to making money with Google's AdSense program. This often comes from people who are dreaming of setting up websites chock full of high-paying keywords for particular niche subjects and then sitting back and watching the money roll in. "What's the magic formula?" they ask me. If they're non-technical, I point them straight to my book, Make Easy Money with Google, and assure them that they'll learn everything they need from it. They may think it's hard, but it's not.

But what about the technical people? By this I mean the people who've already set up a blog or website, who have registered domain names, who are comfortable with basic Internet terminology and concepts. What is the "AdSense formula"?

The only AdSense formula that you need to know is this:

earnings = number of clicks * average price per click

This is what I call the Fundamental AdSense Formula because you can derive almost every AdSense "secret" directly or indirectly from this formula. Do you want to earn more with AdSense? You have two ways of doing it:

1. Increase the number of clicks, and/or

2. Increase the average price per click

Your earnings will only go up if you do one or the other, and ideally both. It's an obvious formula, yes, but it's amazing how many people lose sight of it in their quest for increased AdSense earnings.

Increasing the Number of AdSense Clicks

Increasing the number of times the ads on your site or blog are clicked is the most obvious strategy. There are two general strategies you can follow:

1. Increase the traffic to the site, and/or

2. Adjust the ads to make them more "clickable"

Getting traffic is hard and takes time, so don't look at it as a quick fix. The best way to get traffic is to provide useful, unique content and to rank highly in search engine rankings for keywords related to that content. In other words, use standard search engine optimization techniques. DO NOT "buy" traffic or use "link farms" or other dubious techniques.

Other tips for getting traffic:

1. Publish articles, even free ones, with links back to your site.

2. Include a link to your site in the signature at the bottom of your emails or in any forum postings you make (if the forum allows it).

3. Participate in forums/groups related to the content of your site or blog. The key is to participate, not lurk, and don't just post messages promoting your site.

4. Add comments (relevant ones only, please) to other blogs, you can usually link back to yours. (This won't help your search engine rankings, but it may allow others who are reading those comments to find your own site.)

5. Syndicate your content (trivial if you have a blog) and make sure that the content is registered with syndication aggregators.

6. List your site in relevant directories.

Adjusting the ads is something you can do almost immediately:

1. Position the ads on the page in order to make them more noticeable. Google even publishes a helpful heat map (see https://www.google.com/support/adsense/bin/static.py?page=tips.html ) for AdSense publishers.

2. Choose the best AdSense ad format that works for your site.

3. Change the ad colors either to make the ads blend in with your site or to make them stand out. Again, it varies depending on the site.

Whatever you do, DO NOT ENTICE VISITORS TO CLICK THE ADS. Google is very strict about this, see the AdSense program policies (found at

https://www.google.com/adsense/policies ) for the details.

Increasing the Average AdSense Price Per Click

Increasing the average price per click you receive from AdSense is the other strategy for increasing your overall AdSense earnings. You can do this by:

1. Carefully targeting your content, and/or

2. Filtering out and avoiding low-paying ads

Content targeting isn't just about creating relevant, unique content. It's also making sure that that content is written to target the higher-paying keywords associated with a given topic. This means:

1. Figuring out which keyword variations for that topic pay more. Often the more specialized variations and phrases pay more than the "generic" terms.

2. Ensuring that the keyword density of the content favors the higher-paying keyword variations. See http://www.MakeEasyMoneyWithGoogle.com/vioxx-lawsuit.html for an example of well-targeted ads due to appropriate keyword density.

And to reduce the occurrence of lower-paying ads, consider these two strategies:

1. Use AdSense's competitive filter mechanism to screen out the ads that you don't want.

2. Show fewer ads on a page. The fewer ads you show, the more the higher-paying ads get displayed and clicked.

Many publishers also report that their earnings increase if they remove ads completely from pages with few or no clicks. Again, the "less is more" strategy favors the higher-paying ads.

There's No Magic

As you can see, there's no magic involved to increasing your AdSense earnings. The Fundamental AdSense Formula is easy to understand, but that doesn't mean it's easy to apply the formula. It takes time and effort to do it, just like most things.

Copyright 2005 by Eric Giguere. Permission is granted to reproduce the article in electronic newsletters or on websites provided that the complete article text is included, unchanged, and that neither the copyright declaration nor this license are removed. This article was originally published at http://www.MakeEasyMoneyWithGoogle.com/adsense-formula.html.

Eric Giguere is the author of Make Easy Money with Google: Using the AdSense Advertising Program, an introductory AdSense book published by Peachpit Press. Find out more about the book from the companion site http://www.MakeEasyMoneyWithGoogle.com or by contacting the author directly at eric@makeeasymoneywithgoogle.com.

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Adsense - Learning the Tools of the Trade

By Tobias Martinsson

It should come to no surprise to most of you that amongst the number one monetizing forms one can use is Google Adsense – a strong advertisement method that automatically targets the content of your site and displays ad links accordingly. Super fast and pretty good, if you have a large website to play around with!

Of course the good ol’ giant has some flaws (although we will not discuss those in this article) but for the most Adsense will do a lot for your webpage. And nowadays the concept of having small text ads on your site is pretty much accepted and no one should be to upset about it.

How does Adsense work?

Well, first off you get to sign up with your site and the merry gang at Google will then get back to you if your site has been accepted or not. One tip here is to apply only with finished web pages or pages that has some decent content on them at least, it’s always boring to get rejected just because you were to trigger-happy!

When you are finally onboard, first of congratulations! Now it’s time to see what this program can do for you! As we wrote about earlier Adsense supplies advertisement to your visitors based on the content of your page, this means that if your page is about used cars, most likely the ads will display advertisement for.. used cars. Most of the time this will not be a problem since most pages are about one subject but in some cases it can be a bit messy (if you run a news page or link page you will have less control over shown ads). Why is this a problem you say? Well basically because visitors tend to click on ads that are closely related to the issue/content they are looking for. If your visitors are on your site reading about computer games, they’re more likely to be attracted to ads about computer games – now if you are running a site with changing content but still in some niche, you might get visitors that usually come to your site to read about computer games, but on this occasion you’ve pasted a news article about.. say cars, and then Adsense might show ads about cars. Not so likely that visitors will click on them, meaning less income for you.

This is no biggie however, there are numerous ways around this (defining what content Adsense should target is one) but I just wanted to give you a briefing how Adsense works and displays ads. Next step is choosing what type of ads you’d like to display on your page. My recommendation here would be to go with as much integration you possible can. Although, and this is a pretty BIG one, don’t ever try to fool your visitors (or Adsense either) just to get clicks! First off, your visitors will hate you for ever and eternal damnation might wait for you, but more important still, Adsense might throw you out and ban you.. not that funny since it’s no stroll in the park to get back in again.

(If you’re uncertain about your integration, just send Adsense an email just to make sure)

Different types of Adsense ads?

Currently there are three different ad formats available on Adsense:

Adsense for Content – displays ads (in text or banners, or both) on your page depending on your content/seo/links/and a lot more stuff, just to define what the hell your page is really about.

Adsense for Search – A very smart little search bar integration letting your visitors search google and your site – while you get paid per search.

Adsense recommendations – Get your visitors to start using some of Googles own products and earn some cash along the way. You got Adsense, Adwords, Firefox with Google toolbar and Picasa to choose from.

Adsense for content
On this article I will mostly talk about Adsense for Content though, since that is, atleast in my opinion the system that works best.

So now you got your Adsense account up and running, time to choose your style! As I said above I would recommend Adsense for content since this is by far the easiest way of getting targeted ads on your site that your visitors might actually click on! First you get to choose if you want to have text ads or banners (images), or a mixture of both.

My recommendation here would be to go with text ads, small discreet stuff that works very well integrated on your pages. I would go for the banner images, not just yet at least but I will get back to using banners later on.

Try to pick a size that works for you, and be very mindful about the colors you can choose from, I would definitely recommend that you try to use the same, or similar colors on the ads that you have on your own links and a href stuff. Also try to give the ads some space and if you can, give them a good position, maybe somewhere in your text block?

Next up is definitely Text Links, these are small works of wonder and works very well if places right. I will get back to these small wonders later on this page but for now the direction you should be aiming for is trying to integrate them, and if you can even try to give them the space like you would for a normal navigation menu! (but as I said before, don’t try to be a smart ass and hide the links or make them too tricky, sure you might earn some nickels on it but the chances that Google won’t like your stunt makes it NOT worth it.)

This guide came from www.affiliatemoneymaking.com your source for getting started with adsense and other affiliate programs.

Article Source: http://EzineArticles.com/?expert=Tobias_Martinsson

Make Money With Adsense Writing Articles

By Justin Bryce

Making money with Adsense is all the rage now. And there are so many different ways to make money from Adsense But no matter what type of website you have, you must be displaying the Google ads, getting traffic and traffic that clicks on your ads to make any money.

So to help you along your way, here is a method you've probably not tried and most people probably won't as it does take effort and time. This will make it easier for you to be successful with it.

You see, most people seem to want to keep switching from automatic software generators to bombs to portal sites to directory listing sites, which is fine, but the best way is to stick to creating unique content that's informative and of high quality.

This method is not the only way to make money with Adsense, jeez there are probably hundreds and hundreds and lots that we all have not even thought of yet. But as I said before I really feel that this is the best method for long term success, simply because it's been working well in different ways since I began Internet marketing a while ago.

What you need to do is create a site that has thousands and thousands of pages of content on all sorts of subjects and then you get your traffic for free via organic search engine searches, which is all well and good if you want to wait awhile, but this article is all about making money quickly.
Every page on your site should have an adsense box on it and that is how you will make your money.

Now, trying to write thousands of pages of content yourself before making any money would be difficult, you'd lose interest very very quickly and even if you tried to buy that much content would be lunacy.

Plus to build and publish a website with that much content would alert the search engines who would think you are spamming them.

I've always preferred to make money constantly even if the project is only half done or in progress. I find it gives me incentive to keep going.

So this is how you need to approach it:

1. Register a catchy domain name, something like fiveminuteguides.com or learnitnow.com

2. Start writing little 500 to 750 word action plans or checklist on all sorts of topics such as your favorite hobbies and other interesting topics.

3. Publish your website with your articles and remember to add your Adsense boxes, one in the middle and one of the right hand side.

4. So you've published your site up, you have a page up on a certain topic that had a fairly high search rate and Adsense payout rate, now what? How do you make money with this page.

Write articles! For every one fly fishing type checklist write 10 to 20 articles on all sorts of subjects to do with your topic.

But how do you get people from reading your article to going to your website?

Well, not only would you mention your site within your article, (slip it in humbly) you also have your article by line you can use for that purpose.

For example

"For a complete checklist for your first fly fishing trip visit blah.com"
or
"For a complete step by step checklist for catching large Trout visit blah.com"

So not only will you make money instantly from your website, you will also build tons of quality content over time and you will have hundreds maybe even thousands of articles all over the Internet working for you around the clock and your site will do a heck of a lot better in the search engines due to all the incoming links!

This is a very rough outline, but you smart people out there will be able to run with it and add new ideas I haven’t even thought of. This is one of those money machines that will make you money on demand pretty much for the life of the Internet.

Justin Bryce runs a number of websites for Internet Marketing. If you want to save time writing articles or just grab private label articles go to www.nicheprivatelabelarticles.com

Plus you can check out Jeff Paul , Jim Fleck , Mal Emery (www.lazy-internet-marketing.com)and other top internet marketers.

Article Source: http://EzineArticles.com/?expert=Justin_Bryce

$1 Million in Google AdSense Earnings

By Scott J Adams

They are calling him the million dollar man. Jason Calacanis recently revealed in his blog that he is on track to earn a million dollars from AdSense over the year ahead.

And if that number doesn’t wake you up and have you sitting on the edge of your seat, consider for a moment that he reached this level in less than a year. His company only started using AdSense in September 2004.

Calacanis runs Weblogs Inc., a network dedicated to creating trade weblogs across niche industries. And he’s quickly proven that AdSense is a credible advertising partner.

As their network has grown, so has their AdSense revenue. In January 2005 they earned an average of $580 per day. In March it was $737. In May it was $1,585. One day in July, just before he made the blog entry referred to above, they earned $2,335. Remember that is just for one day. If they can take that daily average to $2,740 they’ll be earning a rate of $1 million for a year. And Calacanis predicts that reaching daily earnings of $3,000 or even $5,000 is quite achievable.

That’s quite an achievement. Keep in mind that Calacanis has 103 bloggers on the payroll and nine staffers. Even so, many webmasters would give an arm or a leg to have even a third of that.
Google’s AdSense has been revolutionary. It has become firmly established as the darling of the online advertising industry. Although rumors are heard of major competitors launching a similar service, AdSense’s premier position seems secure for now.

In essence, AdSense has made it possible for almost anyone with a web site or blog to earn some revenue from advertising, without having to employ sales people or spend precious time searching for advertisers.

AdSense works like this. Webmasters sign up for an account in just a few minutes. They receive a small snippet of code to include on their web pages. Google will then automatically serve advertisements that are relevant to the content on the webmaster's pages. When someone visits the webmaster's site and clicks on one of Google's AdSense advertisements, the webmaster earns a fee. Advertisers can pay anywhere from five cents to a hundred dollars per click, and the webmaster receives a percentage of that fee.

Many webmasters are content with earning five to ten dollars from AdSense to cover the cost of web hosting. But many, unsurprising, have higher ambitions. At a popular WebmasterWorld forum, participants share tips and encouragement on reaching a goal of $300 per day from AdSense. So it is no wonder that Calacanis created quite a buzz when he made his million dollar blog entry.

Google have proven once again that they excel at designing innovative Internet services. If you are in the web industry and have not yet used AdSense, then perhaps you should try it out. Or if you are already using it, perhaps Calacanis’ impressive results will encourage you to track the performance of your AdSense units more closely, fine tune their positions and formats, and take your earnings to a new level.

Calacanis’ million dollar blog entry can be viewed at:

http://calacanis.weblogsinc.com/entry/1234000403051129/

Scott Adams is an internet entrepreneur, and earns a living by marketing affiliate programs on pay-per-click search engines, including Google’s AdSense. He explains the remarkable system he uses in his book, Affiliate Adventure, which is available at:

http://www.AffiliateAdventure.com .

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Easy Way to Make Money With Adsense

By David Fishman

The only way to learn how to make money with Google Adsense is to understand the basic rules that support this whole online marketing process. One way to make money with with it is by keyword targeting. To make money with Adsense is not as easy as it seems but its not difficult either, if you do it right. Knowing how to make money with google adsense is one of the most common questions. The key to success to make money with it is the placing of ads on pages that are receiving high traffic for high demand keywords.

Google AdSense is the program where you can host ads on your web site. You can choose your AdSense ads. The color of the ads is also worth considering. Adsense by design would match the most relevant ads on your web page. You have the ability of earning money for every click from displaying Adsense ads on your website. Signup for Google Adsense, Text Link Ads, and ValueClickMedia, these are very good programs. If Google catches you clicking on your own AdSense ads, they can shut your website down, this is not ethical to do so don’t do it. All you need on your site is content and Adsense ads. If there are many Adsense ads in the site then this means that there is a great profit potential for this niche. Track the performance of Google AdSense ads in the Google admin section. This will be very helpful when collecting statistics. Remember to have great content because the AdSense ads depend on the actual content of your site.

Write content and ask a few webmasters to link to you and others will link on their own. Build up at least 10-30 pages of pure content. Google Adsense rewards content with advertising revenue. Create your own content sites and make money with Google Adsense. Contextual refers to content that relates to the subject of your web page. A Quality website being rich in content is a sure way to generate income using google adsense. Write unique and interesting content will bring in a lot of traffic. Most people create a site, slap some content and then wait for people to click on their ads. The three factors are your content, the keywords and your Adsense ads.
There are many adsense tips floating around the internet. Here are a few advanced tips that will show you how to make money with Google Adsense: Do your best to get targeted visitors to come on your web pages, get links pointing back to your site. Follow these tips and strategies to maximize your earning potential. You can start to learn the tips, tricks, and techniques only the pros use in just minutes from many different reports floating around on the internet.

To make money with Google Adsense is not as easy as it seems but its not difficult either, if you do it right. The key to success to make money with Google AdSense is the placing of ads on pages that are receiving high traffic for high demand keywords and spending time building link popularity to the site hosting the ads.

David Marc Fishman is the owner of linknetics.com. The link marketing software that promotes link exchange.

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